Strap on those belts and braces!

Posted at Sep 23, 08:33h in company Macrium Software, Marketing Categories: company, announcements

With thanks to everyone who was kind enough to fill in our research questions, we now have a fascinating report available which tests some of the assumptions and themes that we think characterises the backup and DR market.

With almost 500 responses, we found that speed, reliability and compatibility were the recurring words that respondents used when praising their current backup solution. One of the most interesting results was that over 50% use more than one supplier and 16% use three or more. It seems that there is a requirement for a ‘belts and braces’ approach to backup and recovery. As long as the solution is fast, reliable and easy to use, that is more important than having a single ‘one size fits all’ solution. Interesting to see that peace of mind comes before administrative workload.

We also asked what the biggest headache in backup and DR was: time was cited at the top! This included the time to set up, schedule and ensure that backups are running smoothly. Other concerns included whether the backup will actually be successful and remembering to set up backups in the first place!

Another interesting point that surfaced was confusion in the marketplace with the terms used. This may be surprising seeing as data backup tools and their terminology have been around for a while. On the other hand, as we were writing the new knowledge base material for Macrium Reflect v6, we had to clarify for ourselves what each approach meant!

We hope you enjoy the report and the findings.


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